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MasstigeWatch: Anna Sui for Target
Anna Sui's collection for Target doesn't hit stores until Sunday, but being the privileged New Yorkers that we are, we get to shop the line early, thanks to a handy pop-up shop that's opening in Soho just in time for Fashion's Night Out. As you likely already know, the collaboration is inspired by Gossip Girl's four female characters--Serena, Blair, Jenny, and Vanessa--but draws heavily on Anna Sui's archive, which is good news for her fans who haven't always been able to afford the runway looks. I am also happy to report that, like spring's Alexander McQueen collaboration, the prices--and therefore, the quality--appear to run a bit higher than the Go Internationals; in other words, expect pieces in silk, leather, and cotton. So to help you maximize your time inside the pop-up store, here are my favorite looks from the collection.

The Blair looks are full of super-feminine dresses; I am not so sure a woman of my age can pull them off well, but if I were still in my 20s, I'd be all over these. My favorite Blair look is this lace dress ($69.99), which reminds me also of something Mia Farrow would've worn in Rosemary's Baby. It's very sweet, but a little sexy too.


The Vanessa looks probably won't work for me either, but only because of the color palette--if you are an "autumn," these are for you. This retro varsity cardigan ($44.99) and silk (!) wrap dress ($59.99) is a vast improvement over much of the kooky "I'm from Brooklyn" costumes Vanessa wears on the show.


The Serena styles are definitely more my speed. This looks like a pretty nice leather jacket for $149.99 (similar styles by contemporary designers can run into the high three figures), and the satin shift ($59.99) looks like a fun party dress for those who, like me, qualify as "ruler" shapes.


Speaking of party dresses, this metallic bouclé dress ($69.99) has feather trim at the bust, and it totally seems like something Serena would wear to a Meatpacking District bar, or to a party she throws in her apartment while Lily is off galavanting around with Rufus.


But I suspect Ms. Sui felt a kinship with the rebellious, fashion-obsessed character of Jenny, since her looks seem most representative of Anna Sui in general. Take, for example, this printed off-the-shoulder silk dress ($59.99), which seems so Sui to me.


I also love this mixed-print silk tunic ($49.99), which you can layer for the fall or wear on its own in warmer weather.


My absolute favorite look--which I've written about before--is this ruched-trim nylon jacket ($79.99) over a printed silk wrap dress ($59.99). The jacket is a cute update of a totally practical style, and the dress is completely versatile. I'm totally making a beeline for these two pieces on Thursday night.


The Anna Sui pop-up shop is open 9/10-9/12 from 11-8 at 54 Crosby St. (Spring & Broome Sts.). Otherwise, the collection hits your local Target store on Sunday, September 13.

MasstigeWatch!
Nitrolicious has pictures this to-die-for over-the-knee boot from the forthcoming Jimmy Choo for H&M collection, hitting stores November 14th. H&M confirms that the boot is real leather, and will retail for $299. Since over-the-knee boots are one of the hottest items for fall, one can only imagine how coveted these will be.

And: This isn't quite masstige per se, but tucked into Fashion Scoops in last week's WWD was this tasty tidbit:

Temperley London’s world is about to get a little larger. The London-based ready-to-wear label will launch a second line for spring, with slightly lower price points than the main collection. Prices for the line, which is yet to be named, will run from $50 to $500, according to sources close to the company.

So this is definitely good news for the Alice Temperley lovers out there who find the main collection a bit on the pricey side ($50-$500 is significantly lower than her regular line). I will, of course, share more details as I have them.

Finally, Anna Sui's Gossip Girl–themed collection for Target doesn't hit stores until September 13th, but Target is opening a special pop-up shop in Soho in time for Fashion's Night Out next Thursday. The store will be open 9/10-9/12; The Cut has the details. As for the collection itself, I will show you my favorite looks sometime in the next few days.

MasstigeWatch!
It doesn't hit stores for another two months, but Target has released photos of the Gossip Girl-inspired Anna Sui Designer Collaboration, and The Cut has 'em all. I think the Blair outfits are the most true to the character, but, surprisingly, I liked the Jenny outfits the best (the one at the right is my favorite). The collection definitely looks very Anna Sui, and, as Nylon points out, a lot of the looks are recycled from the runway. Hey, no complaints here! The Anna Sui Designer Collaborations line lands in select Target stores September 13th.

MasstigeWatch!
The big news this week is that Anna Sui will design a Designer Collaborations collection for Target [subscription required]! Even more awesome is the fact that the collection is inspired by Gossip Girl, specifically the four female leads. While Sui's namesake collection is more contemporary-priced than that of most of Target's designer collaborators (her dresses are downright affordable if you can find them on sale), this masstige outing will definitely let her reach a broader audience. No word on prices--and no pictures yet--but the line will hit a select 250 Target stores (and target.com) on September 13th, just in time for back to school (and, one would guess, the new season of Gossip Girl).

Speaking of Target, the Tracy Feith Go International collection hits stores next Sunday, May 17th!

Today, the Shipley & Halmos and Gilded Age collaborations hit Uniqlo, but, as Racked reports, well, no one really cared.

Finally, the summer portion of the Matthew Williamson for H&M collection hits most H&M stores next Thursday, May 14th. Unlike the previous portion, this less luxurious, more mainstream batch will be available in nearly every H&M store worldwide, and it also includes men's looks. You can preview the collection on the H&M website--it's indeed very summery, with caftans, swimsuits, and lots of great dresses, many with a peacock motif. It's very luxe-bohemian, which makes it perfect for summer. While Williamson is generally not quite my cup of tea, I have my eye on several pieces from this line. Hopefully it won't sell out as quickly as the last!