Snuggie lovin'
I am not allowed to watch infomercials. This is because I am so easily swayed by the ultra-convincing sales pitch and testimonials, I want to buy everything. I've bought Proactiv (even though I don't have acne), a food deyhdrator (which I never used; I donated it to Housing Works), and, most recently, the Ped Egg (which is now somewhere in the dark reaches of my linen closet). Back in December, my friend AH told me about the Snuggie--in an "Oh my god, can you believe they're selling a blanket with sleeves?" way--and as soon as I saw the ad (late-night cable! It was unavoidable!) I knew I had to have one. While I still haven't ordered one (there was a six-week delay, last I heard), I feel incredibly validated that the Snuggie has become a pop-cultural phenomenon. Case in point: Both the Washington Post and the U.S. News & World Report have written about it, and this morning, the entire staff of the Today show wore them. Even Refinery 29 has joined in the fun, with six stylish alternatives to the Snuggie (this being Refinery 29, we have entries from Oak and Pixie Market, and while stylish, none of them look remotely as comfortable as the Snuggie). My favorite post, however, is this one from Jezebel, in which Dodai shares a rather amusing IM conversation with her friend who wants to have a Snuggie party. Hilarious.

If you want to order a Snuggie (you get two for $19.95, plus a totally useless book light!), here's the official website. If you don't want to wait 6 weeks, I saw them at the Union Square Walgreen's for $14.99. And if you just want a laugh, I suggest watching this clip. Or, you know, you can keep an eye out for them at sporting events.


Jennifer said...

My friends and I had a Facebook conversation about the Snuggie which went on for days! My favorite scene in the commercial is the happy family at the "outdoor sporting event" comfy and warm in their Snuggies. They look like members of some cult!

Anonymous said...

it's too bad the Snuggie has that drafty, hospital gown thing going for it... it would be better if it wrapped around all the way